Table of Contents

• Another Extension on BOI!

  • Branding That Actually Sells: How I Built a Distin …

• The Direct Response Brand-Building Playbook

• YOUTUBE UNIVERSITY: THE GREATEST EDUCATION REVOLUT …

  • THREE REASONS YOUTUBE IS MAKING TRADITIONAL EDUCAT …

• The Insulin & Glucose Doctor: This Will Strip Your …

On Friday, Liz and I went to the new Redlands Public Market here in town to grab dinner and drinks. We happened to talk about business and taxes. He was shocked that his new S-Corp, which he had started, would require the tax returns to be done in two weeks.

We've encountered numerous business owners who, after the exhilaration of establishing their S-Corporations or Partnerships, overlook a critical detail: the March 15th tax filing deadline. The realization often comes too late, accompanied by substantial penalties that could have been avoided. This article serves as a timely reminder to ensure you're prepared for the upcoming deadline.​

Tick-tock. The tax clock is winding down, and if you're at the helm of an S-Corporation or Partnership, the horizon isn't as distant as it seems. March 17, 2025, looms large—a date that could either pass like a gentle breeze or hit like a tempest, depending on your readiness.​

The Unforgiving Calendar

In the realm of taxation, ignorance isn't bliss—it's costly. The IRS mandates that S-Corporations file Form 1120-S and Partnerships submit Form 1065 by March 15 each year. However, 2025 presents a slight deviation: March 15 falls on a Saturday, extending your deadline to Monday, March 17. But don't let that brief respite lull you into complacency.​

California's Parallel Tracks

For those navigating the Californian waters, the state aligns its deadlines with the federal schedule. S-Corporations must file Form 100S, while Partnerships and LLCs taxed as Partnerships are required to file Form 565 or Form 568, respectively, all due by March 17, 2025. It's a synchronized dance, but miss a step, and the penalties can be severe.​

The Avalanche of Consequences

Another Extension on BOI!

Branding That Actually Sells: How I Built a Distinctive Business Voice in a Crowded Market"

When I started helping people solve IRS tax problems, I was just another EA in a sea of tax professionals. I'm Carlos Samaniego, EA, and my early marketing efforts looked exactly like everyone else's—formal language, stock photos of calculators, and generic promises to "help with your tax issues."

Then everything changed.

Over the last few years, I've been following the direct response branding advice from email marketing maverick Ben Settle. His words hit me like a lightning bolt when he said:

"The goal isn't to be liked by everyone, but to be loved by the people who matter to your business. Write to ONE person, solve their specific problems, and make them feel like you're reading their mind."

I stopped trying to sound like a typical tax professional and started speaking directly to people terrified of IRS letters. I told real stories about clients who thought they were doomed until we stepped in. I explained complex tax problems in plain language people could actually understand.

Taking this approach seriously transformed my business. No more generic messaging. No more trying to appeal to everyone. No more blending in with the competition.

The result? My business has skyrocketed.

Revenue is up. Client loyalty is through the roof. And I'm working with people who genuinely value what I bring to the table—peace of mind when facing the IRS.

The Direct Response Brand-Building Playbook

Most "branding experts" aren't telling you the whole story.

They'll sell you fluffy concepts about "brand essence" and "emotional alignment" while your bank account steadily drains.

Here's the unvarnished truth: Your brand isn't your logo, your colors, or your carefully crafted mission statement that nobody reads.

Your brand is what people say about you when you're not in the room.

And the only way to influence that conversation? Deliver consistently. Make bold promises. Then keep them like your business depends on it (because it does).

Most businesses do branding backward.

They spend months agonizing over fonts and color schemes, then wonder why nobody pays attention to their "brand story."

YOUTUBE UNIVERSITY: THE GREATEST EDUCATION REVOLUTION NOBODY IS TALKING ABOUT

Let me drop a bombshell on you right away, without the usual preamble of pleasantries:

Traditional television is dying, and YouTube has become the most powerful self-education tool in human history.

I'm not being hyperbolic. My wife and I have virtually abandoned conventional TV—and we're not alone. Millions have made this shift. But most aren't using YouTube merely for entertainment; they're using it as the world's largest free university.

Case in point: I've been battling insulin resistance—that metabolic nightmare that plagues entrepreneurs who fuel 18-hour workdays with coffee and stress. You know the type. Perhaps you ARE the type.

Rather than swallowing whatever prescription my time-pressed physician offered, I devoured dozens of presentations from endocrinologists and metabolic specialists on YouTube. I learned more about glucose regulation in 10 hours of targeted viewing than most medical students learn in a semester.

The results? Energy restored. Brain fog eliminated. Waistline reclaimed.

But health is just the beginning...

THREE REASONS YOUTUBE IS MAKING TRADITIONAL EDUCATION OBSOLETE

FIRST: It's on demand. No registration. No tuition. No waiting for the next semester to start. Have a question at 3 AM? Your professors are waiting.

SECOND: It's customizable. Traditional education moves at the pace of the average student. YouTube allows you to pause, rewind, and rewatch until concepts click.

The Insulin & Glucose Doctor: This Will Strip Your Fat Faster Than Anything!